Honda, Lexus get top best resale honors in new study
Vehicles manufactured by Honda, particularly the Accord sedan, CR-V crossover, Civic compact and Odyssey minivan, retain their value better than any other brand, according to a new study by Edmunds.com. The renowned automotive assessment website announced the result of its study five months after rival Kelley Blue Book named Subaru the top non-luxury brand and BMW the best luxury brand. “A lot of consumers just see (Honda) as a value-oriented brand that has good resale (value) and a good history of reliability,” said Danny Zhou, senior analyst for Edmunds.com. Edmunds calls the new evaluation, the Best Retained Value Awards. The authors used past resale prices to estimate the prices 2011 models when they are resold in five years. Honda retains
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