Hyundai touts 2011 Elantra in 'kaleidoscope' Super Bowl ad

James Raia

The 2011 Hyundai Elantra is getting its share of praise and the Korean manufacturer has been promoting it in the same vein as other Hyundai products — that cars don’t have to be boring.

In one of its Super Bowl XLV commercials, Hyundai revisits the same theme in a 30-second spot reminiscent of looking through a kaleidoscope.

The commercial eventually promotes the Elantra and its 40 mpg EPA estimates.


Article Last Updated: February 6, 2011.

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