Hyundai Equus

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2014 Kia Cadenza Review: A star is born

The Kia Cadenza, known as the K7 in its native South Korea where it debuted in 2009, was unveiled in the United States in early 2013 as a 2014 model. It replaced the short-lived, unheralded Kia Amanti as the carmaker’s flagship sedan. The 2014 Kia Cadenza joins the Hyundai Genesis and Hyundai Equus as the trio of South Korean luxury cars sold in the United States. Hyundai owns Kia, and the Cadenza shares a platform with the Hyundai Azera, although the Cadenza is sportier than its cousin. Key Takeaways 3.3-liter V6 with 293 horsepower and a six-speed automatic transmission with Sportmatic shifting. Just under $42,000 as tested: all three option packages (Premium, Technology and White) added exactly $6,000. Standard equipment

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2013 Hyundai Azera Review: Strong entry in tight full sedan field

One year after its complete redesign, the 2013 Hyundai Azera remains much the same as its year-older sibling. It’s the South Korean manufacturer’s entry level full-size sedan and it’s positioned between the Sonata and Genesis. Unlike many manufacturers who sometimes make it difficult to choose from an overload of available trims, the 2013 Hyundai Azera is available in only one trim. It’s offered as a 3.3-liter V6 with 293 horsepower, a six-speed automatic transmission and front-wheel drive. Key Takeaways Test car: the only trim, a 3.3-liter V6 with 293 horsepower, a six-speed automatic and front-wheel drive. Technology Package: around $6,000, and included on the test vehicle. 20 mpg city and 29 highway and 23 combined, per the EPA. Trunk: 16.3

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Hyundai sets price for 2013 Azera, joins siblings with slight increase

The success of Hyundai continues, but in 2013 the Hyundai Azera will join siblings Elantra, Equus, Geneis 5.0 R-Spec, Santa Fe and Tucson with a slight price increase. The 2013 Azera will have a sticker price of $33,125 (including an $825 destination charge), a $250 increase from 2012. The new Azera is a carryover model from 2012, and with the 2013 model it’s priced less than 2013 Nissan Maxima but higher than the 2013 Chrysler 300 and 2013 Ford Taurus.The new prices for the Elantra, Equus, Genesis 5.0 R-Spec, Santa Fe and Tucson have already been announced. As a new model in 2012, the Hyundai Azera featured a Lambda II 3.3-liter GDI engine, six-speed transmission, 293 horsepower, nine standard airbags;

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Hyundai popularity continues with all-time record sales month

Hyundai achieved its all-time best sales month in March 2012, with the South Korean manufacturer selling 69,728 vehicles. The record was a 13 percent improvement from March 2011, the company's previous best sales month. For the first quarter 2012, Hyundai sales have increased 15 percent over 2011 and overall retail sales through dealerships have risen 33 percent over last March. “As Hyundai continues to offer more fuel-efficient vehicles, we are seeing more and more consumers in our showrooms, resulting in greater 40-mpg highway vehicle sales than ever before,” said John Krafcik, president and CEO of Hyundai Motor America. “Our 40-mpg vehicle sales are up an astonishing 67.5 percent over last March.” Here are Hyundai's comparative sales numbers from 2011 to

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Academy Awards: Hyundai takes starring role again at Oscars (video)

Hyundai, the automotive car sponsor for the Academy Awards for the fourth straight year, will have nine commercials broadcast during the Feb. 26 coverage of the Oscars on ABC. The Hyundai spots will include two pre-show ads and seven commercials during the telecast. Two of the commercials, directed by filmmaker Wes Anderson, will feature the new 2012 Hyundai Azera. The new Azera is expected to arrive at dealerships soon. The spots, “Modern Life” and “Talk to My Car,” focus on the car’s high-end features and connectivity system called Blue Link. Both commercials are reminiscent of Anderson’s movies including “Rushmore” and ”The Royal Tenenbaums.” The rest of Hyundai’s 30-second spots feature its Sonata Hybrid, Elantra, Equus, Genesis Coupe and Genesis R-Spec,

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Kia releases illustrations of new flagship, rear-wheel drive sedan

Kia Motors has revealed the first official sketches of its all-new flagship sedan, Codenamed KH. It's expected to establish new standards for design flair in the large sedan segment. Based on the Hyundai Equus platform, the new model is Kia’s first rear-wheel drive sedan and combines innovative design with high-tech features. KH is among the company’s eagerly anticipated new models and will be launched in Kia’s domestic market in the first half of 2012. Soon-Nam Lee, Kia’s Director of the Overseas Marketing Group, says, “Our all-new flagship sedan integrates all of our key capabilities such as design, performance, high-tech features and infotainment into one striking model. According to Kia, the KH’s profile was a key focus for the design team.

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Hyundai claims another honor via J.D. Power's customer loyalty crown

Hyundai has claimed another honor, the time it's been ranked highest among all automotive brands in J.D. Power and Associates 2012 Customer Retention Study. Now in its ninth year, the study measures the rate at which automotive brands retain their existing customers and examines the reasons why customers remain loyal. Hyundai earned the top spot in the study, improving its retention rate by four percentage points from 2010 to 64 percent in 2012. According to J.D. Power and Associates, Hyundai's increased retention rate is shaped by its expanding model lineup, as well as the fact that perceptions of the brand's quality and appeal have continued to improve during the past decade. The 2012 Hyundai Elantra was a top pick among

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Hyundai shines in 2011 with Sonata, Elantra driving 20 percent sales increase

Hyundai Motor America had a record year sales year in 2011. In addition to the Hyundai Elantra selling more than one million units worldwide, the South Korean manufacturer had its largest-selling in the United States with a sales increase of 20 percent over 2010 totals. The Alabama-built Sonata and North American Car of the Year finalist Elantra both set full-year records with sales of 225,961 units (up 15 percent) and 186,361 (up 41 percent), respectively. Seven of the 10 vehicle styles Hyundai sold in the United States in 2011 had increased sales, with the Azera and Santa Fe the only styles that sold few units in 2011 than in 2010. The 2012 Hyundai Veloster joined the Hyundai lineup in 2011.

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Hyundai Equus gets 2011 top large premium car honors

Another day, another honor for Hyundai. Competing against the Mercedes-Benz S-Class, BMW 7-Series and Lexus LS, the perennial leaders, the Hyundai Equus luxury sedan has for the first time earned the top spot on J.D. Power and Associate’s APEAL (Automotive Performance, Execution and Layout) Study for large premium cars. It marks the first time since the survey’s inception in 1996 that a car other than a Mercedes, BMW or Lexus has claimed the large premium category. The base starting price for the Equus is  $58,900. Hyundai, which began selling cars in the United States in 1986, had its overall biggest jump in the ranking, improving from 28th in 2010 to 15th in 2011. The study, now in its 16th year,

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Hyundai tops Mitsubishi for best car warranty honors

Keith Buglewicz, a writer for DriverSide.com, has compiled an exhaustive list of car warranties and has determined that Hyundai offers the best overall automotive warranty among automobiles offered in the United States. The author writer of Hyundai: “When you see those Hyundai commercials touting the country’s best warranty, well, they’re not lying. Hyundai’s powertrain warranty is equaled in years by Mitsubishi and Kia – and in miles by several others, and Kia and Mitsubishi also offer just as long a period from bumper-to-bumper. “Mitsubishi even ties Hyundai with its roadside assistance. But Hyundai beats out Mitsubishi on two fronts. First, it offers unlimited mileage on its corrosion protection package. Second, it applies to all Hyundai models, including the sporty Genesis

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Academy Awards: Hyundai offers free iPad with Equus

Hyundai is arguably the current most talked about manufacturer in the auto industry, and now there’s another reason. The South Korean carmaker promoted during the Academy Awards commercials its unique top-of-the-line Equus feature — a free 16GB WiFi Apple iPad. Hyundai, the exclusive auto advertiser during the Oscars telecast, says in promotional copy for the new offer: “There’s nothing worse than buying a new luxury car only to sit down and have to learn about it through a boring owner’s manual.” “Thankfully, every Equus comes with a 16GB WiFi Apple iPad, and instead of the boring owner’s manual, the Equus Owner’s Experience app teaches you everything you need to know through demonstration videos, interactive product and safety demonstrations via a

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Academy Awards: Hyundai again in auto ad driver's seat

For the third straight year, Hyundai will be the exclusive automotive sponsor of the Academy Awards, with nine ads from the Korean manufacturer set for broadcast throughout the Sunday, February 27 pre-show and telecast on ABC. In accordance with Academy rules, and to ensure that Hyundai‘s long-time “voice” gets to enjoy the spotlight for his second consecutive Oscar nomination, Hyundai has cast a guest star Jason Bateman to provides the voiceover for four ads surrounding the “Best Actor” award category presentation in which official voice Jeff Bridges in nominated Hyundai‘s lineup includes spots for Sonata, Sonata Turbo, Sonata Hybrid, Elantra, Genesis and Equus. The two red carpet ads include “Good Things Come in Threes” featuring Sonata’s three distinct powertrains, and

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Hyundai celebrates 25 years in U.S., Excel to Equus

Since its United States debut 25 years ago with the Excel, Hyundai North America has grown into a full-line manufacturers of cars and crossovers — the Accent to Equus, Tucson to Veracruz. Now celebrating its 25th anniversary, Americans have purchased 6,608,208 Hyundai vehicles, with more than 4.35 million still on the road. In 2010, Hyundai sales topped 538,000, making Hyundai the sixth best-selling brand in the United States, behind Toyota, Honda, Nissan, Ford, and Chevrolet. Production capacity of Hyundai has grown to more than 400,000 units of Sonata, Elantra and Santa Fe models produced in assembly plants in Alabama and Georgia. Every Hyundai sold since the 1999 model year comes with what remains the industry’s best warranty – a 10-year,

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Hyundai Equus 2011 car review

Hyundai feels it’s ready for the big-time luxury sedan market with its new Equus. It’s designed to compete with the world’s top luxury sedans BMW to Mercedes-Benz to Lexus. Equus prices are $58,000 for the Signature model and $64,500 for the higher line Ultimate model. That puts it considerably below European and Japanese rivals. But resale value is a question mark. In these hard economic times, Hyundai feels that “modern premium” customers are willing to bypass products with established upscale names to get more value, no matter if it involves watches or cars. The Equus comes as a slickly styled, luxurious, equipment-loaded rear-drive V-8 model. It leapfrog’s Hyundai’s successful Genesis rear-drive sedan, which has been out two years and costs

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Hyundai surpasses 500,000 yearly U.S. sales for first time

For the first since it debuted in the United States in 1986, Hyundai Motor Co. has sold 500,000 vehicles during a year in the United States. The South Korean automaker previous U.S. sales record was 467,009, in 2007, and, surpassed the half-million sales point in early December. It expects to sell 530,000 vehicles in the country by the end December. Hyundai sold about 160,000 Excel compacts in 1986 when it launched exports to the U.S. The following year, sales improved to more that 260,000. Quality issues prompted a sales decrease and Hyundai sold only cars 91,217 in 1998, its lowest sales year. Hyundai launched a concerted effort to improve its vehicles in 1999. It began offering a quality assurance program

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Apple iPad, Hyundai Equus soon to travel technology highway together

The Hyundai Equus is being touted as competition for the Lexus LS 460 and the Mercedes Benz S550 sedans. The iPad, scheduled to debut April 3 as Apple’s sleek tablet computer. It will be included as part of the package for consumers who buy an Equus, which has Hyundai says will be priced between $50,000-$60,000. “They (Hyundai) are trying to position themselves as a modern, in-touch, technologically savvy brand, Mike Bloxham, director of insight and research at Ball State University’s Center for Media Design, told Hirsch. “It’s the sort of innovation you would expect from BMW or Mercedes, but not Hyundai.” Hyundai believes its customers willing to spend more on a new luxury car are likely the same customers interested

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