The 2026 LA Auto Show fills the Los Angeles Convention Center for 10 public days, Friday, November 20 through Sunday, November 29, with 2027 models from 23 brands spread over nearly 1 million square feet.
Fifteen of those brands put visitors behind the wheel or in the passenger seat, on an outdoor EV and hybrid course, on downtown streets and on Ford Bronco and Jeep obstacle courses. Rides and drives are included with admission.
The show began in 1907, and 2026 is its 119th year.
The day before the public arrives, Thursday, November 19, belongs to AutoMobility LA, the media and industry program where the season’s reveals and press conferences happen.
FullGood Motor, a Beijing automaker building retro-styled plug-in hybrids, plans its U.S. debut there, and Chip Foose returns with Coulson Autosports to unveil the finished build from the Coulson Aviation Wildfire Vehicle Restoration Contest. I am registered as media for AutoMobility LA.
Key Takeaways
- Dates: the public show runs Friday, November 20 through Sunday, November 29, 2026, at the Los Angeles Convention Center, 1201 S. Figueroa Street.
- Tickets: an Any Day adult ticket is $25 and rises $1 once the show opens. Opening Day adult tickets are $20 if bought by November 18, and kids under 6 get in free.
- 23 brands are on the 2026 list, 17 of them in the main halls, with Buick, Cadillac, GMC and Porsche in the atriums and concourse foyer.
- 15 brands run test drives or rides, including Lucid and Rivian, on the outdoor LADWP Test Track, street drives from Gilbert Lindsay Plaza and an indoor Nissan course in South Hall.
- Chevron with Techron is the presenting sponsor, the first energy company in that role, with a Techron display open all 10 days.
- AutoMobility LA, the media and industry day, is Thursday, November 19. FullGood Motor makes its U.S. debut, and Chip Foose and Coulson Autosports unveil a wildfire restoration build.
- Thanksgiving: the show is open 9 a.m. to 4 p.m. on Thursday, November 26, and a four-ticket family pack for Wednesday or Thursday is $66.
Dates and Hours
| Day | Hours |
|---|---|
| Friday, November 20 (opening day) | 9 a.m. to 10 p.m. |
| Saturday, November 21 | 9 a.m. to 10 p.m. |
| Sunday, November 22 | 9 a.m. to 9 p.m. |
| Monday, November 23 | 11 a.m. to 7 p.m. |
| Tuesday, November 24 | 11 a.m. to 7 p.m. |
| Wednesday, November 25 | 11 a.m. to 7 p.m. |
| Thursday, November 26 (Thanksgiving) | 9 a.m. to 4 p.m. |
| Friday, November 27 | 9 a.m. to 10 p.m. |
| Saturday, November 28 | 9 a.m. to 10 p.m. |
| Sunday, November 29 (closing day) | 9 a.m. to 6 p.m. |
Hours are as of October 14 and subject to change. Weekend Priority Entry admits its holders at 8 a.m. on Saturdays and Sundays, an hour ahead of general admission. Monday through Wednesday the doors are open eight hours, against 13 on Fridays and Saturdays, and the show pitches a weekday ticket as more time on the test tracks.
Ticket Prices
| Ticket | Adult | Senior and child | On sale until |
|---|---|---|---|
| Any Day | $25 | $13 | Rises $1 on November 20 |
| Opening Day (Friday, November 20) | $20 | $9 | November 18 |
| Weekdays (Monday to Thursday) | $22 | $11 | November 22 |
| Thanksgiving Family Four-Pack (Wednesday or Thursday) | $66 for four tickets | Any mix of ages in the four | November 24 |
| Weekend Priority Entry (8 a.m. Saturday and Sunday) | Not yet posted | Not yet posted | Not stated |
| VIP Guided Tour | Not yet posted | Not yet posted | Not stated |
Children under 6 are admitted free, and groups of 20 or more can ask the show for a discount. Tickets are sold through Eventim.
Each discounted ticket has its own deadline. Opening Day tickets stop selling on November 18, two days before the show opens. Weekday tickets end November 22 and the Thanksgiving four-pack November 24. Only the Any Day ticket is sold through closing day, at $26 once the doors open.
In TWD’s 2025 LA Auto Show guide, Opening Day was $18 for adults and $8 for seniors and children, an Any Day senior or child ticket was $12, a weekday senior or child ticket was $10, and the Thanksgiving four-pack was $63. The adult Any Day and weekday prices, $25 and $22, did not change.
A VIP Guided Tour pairs visitors with an automotive journalist. Amelia Dalgaard and Lyn Woodward lead them in English and Ricardo Rodriguez-Long in Spanish, and the show also lists happy hour tours.
The 23 Brands on the Floor
| Location | Brands |
|---|---|
| Main halls (17) | Acura, Alfa Romeo, Chevrolet, Chrysler, Dodge, Fiat, Ford, Genesis, Honda, Hyundai, Jeep, Kia, Nissan, Ram, Subaru, Toyota, Volkswagen |
| Atriums and Concourse Foyer (4) | Buick, Cadillac, GMC, Porsche |
| Test drives and rides only | Lucid |
| Test drives and a special exhibit | Rivian |
I checked that list on October 14. It is subject to change, and the debut vehicles are due to be named in late October.
Lincoln, Maserati, Polestar, Scout Motors and Volvo were in TWD’s 2025 guide and are not on the 2026 list.
Stellantis has six nameplates in the main halls: Alfa Romeo, Chrysler, Dodge, Fiat, Jeep and Ram. General Motors is split between Chevrolet in the main halls and Buick, Cadillac and GMC in the atriums.
Test Drives and Rides
Alfa Romeo, Chevrolet, Chrysler, Dodge, Fiat, Ford, Jeep, Kia, Lucid, Nissan, Ram, Rivian, Subaru, Toyota and Volkswagen are listed for drives or rides. The show had not posted the specific 2027 models as of October 14.
| Experience | Where | What it is |
|---|---|---|
| LADWP Test Track | Outdoors, on a route around the building starting outside South Hall | Electric and hybrid models from several brands, sponsored by the Los Angeles Department of Water and Power |
| Street Test Drives | Gilbert Lindsay Plaza | Drives on downtown Los Angeles streets |
| Indoor Test Rides | South Hall | Nissan models on an indoor course |
| Ford Bronco Built Wild | Starts in the Main Halls, finishes outside | A ride from the show floor to an off-road course |
| Camp Jeep | Starts in the Main Halls | A professional driver takes riders over Jeep’s obstacle course |
Sign-up is on site, first come, first served, and the show tells visitors to arrive early on weekends. Drivers need a valid license and have to meet each brand’s age requirement. Passengers face minimum ages that vary by manufacturer. Everyone signs a liability waiver and gives contact details, and drivers may be asked to take a breathalyzer test.
Special Exhibits and Events
- Road Kings of Burbank, the hot rod club, marks 75 years with vintage classics, custom builds and muscle cars in its first appearance at the show.
- OVR Outpost, presented by OVRMag.com, is back with overlanding, off-road and camping rigs.
- Subaru Loves Pets holds on-site pet adoptions.
- Rivian has a special exhibit in addition to its test drives.
- Road to Home, A Concert Benefiting PetSet, on Saturday, November 21, is the show’s first live music benefit. It raises money for Los Angeles animal welfare groups, and the artists will be announced in November.
- The Lucas Museum of Narrative Art and Capital One Auto Navigator, the show’s car shopping and financing partner, also have displays.
Chevron Is the Presenting Sponsor
Chevron with Techron is the first energy company to present the LA Auto Show, and Chevron U.S.A. will run a Techron display on all 10 public days. Its El Segundo refinery is about a dozen miles from the convention center.
Techron is a gasoline additive in every grade Chevron sells, and the company says the version launched this summer cleans up to 100 percent of the engine deposits left by lower-quality fuels.
“Chevron operates here, they refine here, they sell here and they hire here,” said Terri Toennies, president and chief operating officer of the Los Angeles Auto Show, in the show’s October 13 announcement. Toennies called 2026 “a record year for sponsorship, both in the level of investment and the diversity of brands participating.”
Combined media and sponsorship activity is up 130% from 2025, by the show’s count.
Energy is the first of three themes the show has set for 2026, followed by autonomy and entertainment. Two figures sit behind that choice: Californians registered 1.81 million new gas, hybrid and electric vehicles in 2025, according to the California New Car Dealers Association, and the state has more than 216,000 public and shared EV charging ports, according to the California Energy Commission.
AutoMobility LA on November 19
AutoMobility LA is the media and industry day, closed to the public, from 7 a.m. to 6 p.m. on Thursday, November 19. As of October 8 it had 7 automaker moments, 5 partner announcements, 4 speaker sessions and 3 industry awards lined up, with the full schedule and debut list coming in early November.
FullGood Motor’s U.S. Debut
FullGood Motor, based in Beijing, builds plug-in hybrids with retro styling. At AutoMobility LA it is looking for American assembly and distribution partners and investors. Its Summer, a seven-seat people mover that pays homage to 1950s van culture, is not sold in the United States, and the show says whether it ever is depends on the partnerships FullGood forms in Los Angeles.
Chip Foose and the Coulson Wildfire Build
Coulson Autosports, the automotive division of the Coulson Group, and builder Chip Foose will unveil the finished rebuild from its wildfire vehicle restoration contest. The contest was announced at AutoMobility LA in 2025, and the reveal falls nearly two years after the Eaton and Palisades fires in January 2025.
Main Stage Sessions
- Honda and USA Bobsled: Chris Combs, business strategy and development lead at Honda Automotive Laboratories of Ohio, and Kaysha Love, a two-time U.S. Olympian and USA Bobsled pilot, on how Honda engineers worked with bobsled and skeleton athletes before the Milano Cortina 2026 Winter Games.
- Cox Automotive on the state of the industry.
- An autonomy panel with an automaker the show has not named.
- TikTok, in its first AutoMobility LA appearance, on automotive and social media, with a brand partner showcase.
The second RACER Creator Awards, for automotive and motorsports creators, are presented the same day. Deals and Dealmakers, a new invitation-only executive forum titled The Business of Modern Mobility, brings in leaders from media, sports, entertainment, gaming and investment.
Accredited media and content creators register free at AutoMobility LA’s registration page. Industry registration is $149 through October 15 and $249 from October 16.
Getting to the Convention Center
| Option | Details |
|---|---|
| Metro | Pico Station is about a block away; enter at South Hall or West Hall |
| Convention center garages | Beside the main halls, first come, first served, usually $25 to $35 |
| Reserved parking | SpotHero bookings can come in under the gate price |
| Nearby lots | L.A. Live garages and street parking, a short walk away |
Bags larger than 12 by 15 inches are refused at the door, as are tripods, wagons, rolling suitcases, glass containers other than baby food jars, and wheeled devices with fewer than three stable wheels, motorized wheelchairs excepted.
Get your hand stamped before leaving and you can come back the same day. Strollers up to 36 by 52 inches are permitted, and strollers, wheelchairs and scooters can be rented at the West Lobby and South Lobby. The show bars pets but admits leashed service animals.
Frequently Asked Questions
When is the 2026 LA Auto Show?
The public show runs Friday, November 20 through Sunday, November 29, 2026. AutoMobility LA, the media and industry day, is Thursday, November 19. Weekend hours start at 9 a.m., and weekday hours are 11 a.m. to 7 p.m.
Where is the LA Auto Show held?
At the Los Angeles Convention Center, 1201 S. Figueroa Street in downtown Los Angeles. The Metro’s Pico Station is about a block from the building.
How much are 2026 LA Auto Show tickets?
An Any Day adult ticket is $25 and a senior or child ticket $13, each rising $1 when the show opens. Opening Day tickets are $20 for adults and $9 for seniors and children through November 18. Weekday tickets are $22 and $11, and children under 6 are free.
Is the LA Auto Show open on Thanksgiving?
Yes, with shorter hours that day, closing at 4 p.m. on Thursday, November 26. A Thanksgiving Family Four-Pack valid on Wednesday or Thursday costs $66 for four tickets in any mix of adults, seniors and children, on sale through November 24.
Which car brands are at the 2026 LA Auto Show?
Acura, Alfa Romeo, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Fiat, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lucid, Nissan, Porsche, Ram, Rivian, Subaru, Toyota and Volkswagen, as of October 14. Lucid takes part through test drives only. The show says the list is subject to change.
Can you test drive cars at the LA Auto Show?
Yes, and drives and rides are included with admission. Fifteen brands are listed for the outdoor LADWP Test Track, street drives from Gilbert Lindsay Plaza, an indoor Nissan course in South Hall, the Ford Bronco Built Wild ride and Camp Jeep. Drivers need a valid license, and sign-up is first come, first served on site.
What is AutoMobility LA?
AutoMobility LA is the media and industry day before the public show, where vehicle debuts, press conferences, Main Stage sessions and industry awards take place on November 19. Accredited media register free, and industry passes are $249 after October 15.
Who is sponsoring the 2026 LA Auto Show?
Chevron with Techron is the presenting sponsor, the first energy company in that role. The Los Angeles Department of Water and Power sponsors the outdoor test track, and Capital One Auto Navigator is the car shopping and financing partner.
How much is parking at the LA Auto Show?
The convention center garages usually charge $25 to $35, first come, first served. SpotHero reservations can cost less, and L.A. Live garages and street parking are within walking distance.
Can you leave and come back to the LA Auto Show?
Yes, on the same day. Have your hand stamped before you leave. Bags over 12 by 15 inches, tripods, wagons and pets are not allowed, though leashed service animals are.
Which Day to Go
Opening Day saves $5 an adult and $4 a child against an Any Day ticket, but only if you buy it by November 18. Weekend Priority Entry starts the day at 8 a.m., ahead of the test-drive sign-up lines the show expects on weekends. A family of four pays $66 for Wednesday or Thanksgiving Day, $16.50 a head, and the holiday closes at 4 p.m.
Source: Los Angeles Auto Show
Michael Kahn
Michael Kahn is the writer, photographer, and publisher behind The Weekly Driver. He cares about how cars drive and what they're like to own. He covers automobile industry news, car shows and events, and new car reviews. The reviews come from behind the wheel: day trips that favor back routes, treating a good meal as half the reason to go. He directs and produces the visual media, matching each car to a setting and mood that fit it. When he's not reviewing new cars, Michael races paddleboards, camels, and ostriches, along with the occasional exotic car on the racetrack, and has driven in every state and country visited.
https://theweeklydriver.com