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VW icon: 23-window bus for beach bums, hippies

The VW 23-window bus was a favorite of ski bums and hippies. Now, it's a highly sought after collectible.

For beach bums and touring musicians, alpine explorers to free-spirited travelers of yesteryear and today, the elusive Volkswagen 23-window bus — was and is as good as it gets.

Known to U.S. buyers as the “Deluxe Microbus with Samba package,” the 23-window bus was originally designed as a vehicle to tour the Swiss Alps, offering up to nine passengers maximum visibility.


The VW 23-window bus is among the carmaker's cultural icons.
The VW 23-window bus is among the carmaker’s cultural icons.

But it was quickly adopted by families, campers and members of the counterculture. The van features a collection of unique windows including eight skylights, two curved rear windows, a retractable skylight, and a coveted split windshield.

Produced between 1951 and 1967, the first-generation Microbus was budget-friendly and built for sightseeing adventures. The four-cylinder engine was placed in the rear, allowing the driver to sit right on the windshield affording unparalleled views of the road.

VW icon: 23-window bus: surfers’ delight

Over time, the classic silhouette of the Microbus could be spotted at beaches, campgrounds, and music festivals. The bus quickly became synonymous with the counterculture. It was the automotive opposite of souped-up muscle cars built in Detroit in the 1950s and 1960s.

The bus was easy to maintain and could carry lots of passengers — factors attractive to the nomadic hippies of the 1960s and 1970s. The Microbus was responsible for shaking up the automotive industry just as America was on the brink of a social revolution.

The VW 23-window bus is difficult to find and its prices have drasctially risen.
The VW 23-window bus, a cultural icon, is difficult to find and prices have drastically risen.

While the original 23-window bus only came in two colors (Mouse Grey with a Pearl White top or Sealing Wax Red with a Chestnut Brown top), surfers and hippies quickly adapted their paint jobs. Custom art, peace signs and lyrics from their favorite bands were common.

The Microbus has been featured throughout pop culture, from album covers to cartoon feature films. The bus continues to evoke nostalgia and free-spiritedness.

Spotting an original 23-window bus on the road is a rare sight. Only between 5 and 10 percent of all VW Bus models made had this combination of features.

And when they appear on the market in top-notch condition, they can sell for more than $100,000.

In 2017, a 1961 Volkswagen 23-window Deluxe Microbus Samba sold for a record $291,500.

Source: Volkswagen


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