Craig Nehamen is a co-founder of Fair. It’s among several apps debuting within the past decade that provide a new car leasing option for way for consumers.
The app, which launched in September 2017, allows consumers to lease a previously owned vehicle for a short or long time frame.
Nehamen is our guest on episode #130 of The Weekly Driver Podcast. Co-hosts Bruce Aldrich and James Raia talk with Nehamen about the business and the process of leasing a vehicle online via Fair.
The car leasing option, Fair calls a subscription, is increasingly popular during the coronavirus. Consumers are still buying vehicles but car dealerships aren’t currently a viable option.
Car leasing safe with Fair.com
Conceived to fill the white space between long-term car renting, car-sharing and car ownership, Fair provides no commitment, all-in leases, allowing its customers to drive the vehicle for as short or as long as they’d like. Dealerships sign up to offer inventory via the Fair app, and customers use the app to browse available inventory.
Even without a health crisis, more consumers are buying and selling vehicles online. The “brick and mortar” car-buying options are less appealing for more people. Car leasing is smart option.
According to its mission statement: “Fair aims to grant access to mobility to everyone by pioneering the car-as-a-service (CaaS) concept. It gives customers the freedom to drive the car they want for as long as they want, and the flexibility to walk away at any time.”
Fair has undergone management changes. The company had expanded its availability to 27 states. But it’s currently available in California and Florida. Expansion is pending.
Join us as we discuss the Nehamen the demographics of Fair’s customer base and how the company’s business is changing during the coronavirus.
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