Ford, Honda steadily advancing in green car market
Ferrari and Rolls Royce are even entering the alternative fuel vehicle segment. But green cars still represent a small, controversial and slow-growing percentage of country's yearly auto sales. The Toyota Prius hybrid earlier this year surpassed one million sales in the United States since its debut in 2001. But in 2011, through sales ending in October, the Prius was only the 12th best-selling car in the United States with about 120,000 units purchased. Regardless of the slow adoption rate, industry enthusiasm remains. In mid-December, Exxon Mobile, in its annual energy outlook prognosis, predicted half of new cars by 2040 would come equipped with some form of alternative propulsion system — hybrid to electric, fuel cell to natural gas. The energy
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