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Toyota incentive plan: lure back customers with five-year, zero percent financing on recalled models

Toyota incentive plan: lure back customers with five-year, zero percent financing on recalled models 1Toyota, whose president and CEO came to the United States last week to begin the carmaker’s desire to reclaim customers in the wake of massive recalls, will continue its recovery plan with the debut a zero-percent financing for five years and a two-year free maintenance plan, according to Reuters.

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The new incentives will start March 2 and continue through March. Toyota will offer zero-percent financing for 60 months on some 2010 model year vehicles, including its most popular Camry and Corolla sedans and other vehicles involved in the recalls that involved faulty accelerator pedals.

Toyota incentive plan: lure back customers with five-year, zero percent financing on recalled models 2

Returning Toyota customers will also receive a complimentary two-year “Toyota Auto Care Premium Package” that includes oil changes and other maintenance services, in addition to cash rebates.

Akio Toyoda, whose grandfather founded Toyota, spoke before the U.S. Congress last week in Washington. D.C., to address the recall of more than 8.5 million cars, including several of Toyota’s best-selling vehicles, including the Prius, Corolla, Camry and Lexus, among others.

A Toyota spokeswoman said the company planned to announce a new incentive program March 2 when it releases its U.S. sales figures for February.

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