Ford Explorer, 2007: Weidel on Wheels
Consumer’s loved the look of the Explorer, enjoyed its solid cargo space, its versatility and considered it a wonderful family vehicle. However, the bubble burst on Ford’s most esteemed vehicle when the Explorer was experiencing rollover issues in 2001. For the past several years, no one was walking on a Ford lot looking to drive away in an Explorer. Sadly for this American auto manufacturer, the Explorer has never fully recovered. With that said, the Explorer has made a comeback by offering buyer incentives and positive word of mouth. The rollover issue, which Ford explained was largely due to over-inflated tires, has gradually eroded. Yet with its reputation now heading upward again, the Explorer has seen the competition grow in
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