Tesla Model Y

Tesla in space rings true with skyrocketing price increases

There once was a time when Elon Musk unveiled a plan to change the automotive landscape and offer his Tesla performance electric car for about $35,000. Musk has changed the car industry but his marketing promise never materialized. The original Tesla Model S debuted in March 2009 with a base price of $57,400 ($49,900 after federal tax credits). With the company founder’s pricing increase announcement March 15, the entry level price for Tesla is now about 40 percent more than originally promoted nearly 15 years ago. The latest price hike is far from the first price increase for the performance car. But it’s the second time in a week and the latest increase affects the brand’s entire line-up of electric