Volkswagen hints toward new electric pickup truck
Nearly 40 years after Volkswagen stopped selling pickup trucks in the United States, it will do so again. At least that’s what VW of America CEO Scott Keogh suggested recently during an interview with Business Insider. “I think it’s the chance of a lifetime in this segment because electrification gives you a reset moment,” Keogh said. “It gives you a chance to bring some, let’s say, alternatives and some new ideas into this great segment.” VW leaning toward pickup truck return Keogh said an electric pickup is something VW is “actively investigating.” Volkswagen has twice suggested it would re-enter the U.S. market. Its previous pickup was last offered in 1983. In 2018, the automaker unveiled at Atlas Tanoak concept which
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