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Aston Martin Rapide gets Design of the Year honors

The Aston Martin Rapide has joined a diverse group, including the Fiat 500 and Chevrolet Camaro, and has been honored with the 2011 World Car Design of the Year award at the New York International Auto Show.

“Like a race horse standing still, you can see its power and elegance, the shape of Rapide’s rear haunches are muscular conveying the power that lies beneath while its low stance produces a powerful look,” said Aston Martin’s Director of Design, Marek Reichman.

“There is a real sense of proportion with this car, akin to a tailored suit; the new double grill gives more presence on the road while the iconic signature side strake has been lengthened through to the rear doors to enhance its lateral proportions in a subtle, yet elegant way. The car’s purity makes it look right from every angle.”Aston Martin Rapide gets Design of the Year honors 1

The World Car Design of the Year category, and the corresponding award, is meant to highlight new vehicles with innovation and style that push established boundaries.

Fifty-one candidates were eligible for 2011 World Car Design of the Year. Previous winners: Chevrolet Camaro (2010), Fiat 500 (2009), Audi R8 (2008), Audi TT (2007) and Citroen C4 (2006).

Also honored the 2011 New York Auto Show, the Nissan Leaf (Car of the Year), Chevrolet Volt (Green Car of the Year) and Ferrari 458 S (Performance Car of the Year).

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