Toyota has announced manufacturer’s suggested retail price (MSRP) increases today for most 2011 Toyota, Scion and Lexus models. Price increases on Toyota models range from $200 (Yaris Liftback) to $900 (Land Cruiser, Sequoia), Lexus models range from $600 (GX 460) to $900 (IS F, LS and 450h sedans, LX 570 SUV) and for Scion model $65 (xD five-door luxury utility).
The MSRP for the 2011 Toyota Tacoma compact pickup truck, Yaris sedan, Scion tC sports coupe, Scion xB urban utility vehicle, the Lexus CT 200h hybrid premium compact and 2012 LFA supercar remain unchanged.
The new prices for North American-produced vehicles will become effective with
May 2011 production. For models sourced from Japan, updated pricing will be effective for vehicles with scheduled May arrivals.
Article Last Updated: March 31, 2011.
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A sports, travel and business journalist for more than 45 years, James has written the new car review column The Weekly Driver since 2004.
In addition to founding this site in 2004, James writes a Sunday automotive column for The San Jose Mercury and East Bay Times in Walnut Creek, Calif., and monthly auto review and wellness columns for Gulfshore Business, a magazine in Southwest Florida.
An author and contributor to many newspapers, magazines and online publications, co-hosted The Weekly Driver Podcast from 2017 to 2024.
Solid info. To what can we attribute these increases? With all that's happening in the global economic scene, it would be nice to have some clarity. Is it the continued devaluation of the dollar, sourcing issues resulting from the earthquake and tsunami (creating supply shortages), demand-pull inflation? Regardless, good info. Thanks.